Business Analytics (BA) is the use of modern pattern matching, data mining, data visualization and predictive modeling techniques using historical organizational data to produce analyses and algorithms that help better decision-making in business.
Public sector Undertaking (PSUs) play a significant role in the economic as well as social development of the country. Today these undertakings are no longer judged on their commercial results but are also compared with private sector in varying degrees..
The exponential growth of data both structured and unstructured is compelling organizations to shift their focus towards Business Analytics (BA) for making strategic decisions.
This creative tool enhances the appeal of the message without compromising the details of the data. The appropriate use of colours makes the information attention grabbing and persuasive and leaves an impact on the receiver’s mind..